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Modeling an Urban Agriculture Business, Day-Long Intensive

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From our organizers:

Event Description:

Anastasia Cole Plakias, Co-Founder of Brooklyn Grange, will walk participants through the different contemporary models of urban agricultural businesses, with a focus on New York City, and present a framework for thinking creatively about opportunities for farming in cities. This day-long intensive course will take place at our Brooklyn Navy Yard Farm and will include a farm-fresh lunch, lots of coffee, and a happy hour Q&A–so come prepared to ask Anastasia everything you’ve ever wanted to know about starting a farm in the city!

Class will start in the morning in our indoor classroom, followed by lunch around a communal table. The afternoon will kick-off with an hour long farm tour and then we’ll move back inside where we will look at a few case studies of existing projects. You’ll then have a chance to work in small groups to develop hypothetical opportunities into the first drafts of business plans. We’ll end the day back up on the roof where you will present your plans to the class while sharing a beverage and taking in one of the best views of the Manhattan skyline!

Anastasia will cover a range of topics, including: different business entities a budding urban farmer might consider; the various goals, benefits and challenges of urban agriculture; the range of physical models–from Controlled Environment Ag (CEA) to soil-based farming–and business structures, and how each one addresses respective goals and challenges; various enterprises for the diversified urban farm, from flowers to bees to mushrooms to events, and more!

We recommend this session particularly to those folks hoping to launch their own business or social enterprise in a big city, operators looking to diversify their organization, or anyone generally interested in urban ag. From urban planners and farmers, developers and community organizers alike, attendees will leave with a new perspective on how to design financial stability, ecological sustainability, and social value into their business plan.

Tentative Schedule:
10am: Welcome, coffee, introductions
10:30am – 12pm: Indoor presentation
12pm Lunch
1pm: Farm tour
1:45pm: Coffee, Class resumes, group exercises
3:45pm: Back to the roof for afternoon beverages and student presentations
5pm: Farewell

THIS EVENT WILL TAKE PLACE AT THE BROOKLYN NAVY YARD FARM IN OUR INDOOR LOFT. DETAILED DIRECTIONS CAN BE FOUND ON OUR WEBSITE

Details

Date:
March 23
Time:
10:00 am - 5:00 pm
Cost:
$100
Event Category:
Website:
https://www.brooklyngrangefarm.com/upcoming/muabdaylong

Venue

Brooklyn Grange
Flushing Ave & Clinton Ave
Brooklyn, NY 10025 United States
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